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Packaging Innovations Show Was the Biggest Yet

Here at Holmes Mann we like to keep our client’s updated regularly of the wonderful events, innovations and changes going on in the industry. To do this we keep our eyes and ears pealed and report on what’s out there.


It seems like the visitor numbers were up by ten per cent at this year’s Packaging and Innovations event, making it the biggest ever in terms of the number of exhibitors and those who turned out to see the products on show and learn more about innovation in the industry.

More than 6,500 visitors passed through the doors at Birmingham’s NEC for the 2015 event. It featured 350 exhibitions and marked the tenth anniversary of the show. It seems like the thirst for the “new” is still very much out there.

The event, which also incorporated Label&Print, Empack, Ecopack and Contract Pack, included multiple product launches, along with over 40 different seminars from some of the biggest brands and most knowledgeable packaging experts in the industry.

As another sign of the event’s growing reputation and popularity, the sixth edition of Packaging Innovations and Luxury Pack London, which has previously been housed at North London’s Business Design Centre, is now due to be held at West London’s more spacious Olympia in September.

Exhibitors and visitors at the Packaging and Innovations show included big industry names such as Mars, Coca-Cola and GlaxoSmithKline.

New product launches ranged from carton sealer innovations to label press announcements. The UK launches included Audion Swissvac’s medical continuous sealer called the D775 MPCV, along with the company’s Airpillow machine.

The Martek hand-held printer known as the EBS-260, the DLP-2000, a digital label press from Afinia, and a hybrid bagging machine from Speedpack were also on display.

Visitors could take advantage of a large ‘learnshops’ programme, where speakers included representatives from the likes of retail giant Marks & Spencer, Nestle, Gu Puds, Hubbub, Blippar and Recoup.

A drinks symposium was a newcomer to the show, featuring companies such as Glenfiddich showing off the power of packaging.

Symposiums based on the pharmaceutical and retail sectors featured a talk by Michael Urso, product manager at Atlantic Zeiser, who claimed that the biggest challenge that the pharmaceutical industry will encounter over future years is serialisation.

Visitors to the show included a wide mix of businesses and individuals, from start-up owners to some of the largest blue-chip companies in the world.

Attendees praised the format and the ‘informative’ presentations and welcomed the increase in both visitor numbers and exhibitors from a wide range of market sectors and industries.

The two-day Packaging Innovations and Luxury Packaging London event, the next major show of its kind to be held in the UK, will open its doors for the first time at London Olympia on September 16, 2015.

Source: The web and EasyFairs Website

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